Topic / Subject
Auto Express says Tesla is squeezing the UK entry price on the Model 3 again, positioning a new “Standard” trim as a value play with a big WLTP range number.

TL;DR
Auto Express reports the new UK entry Model 3 “Standard” starts at £37,990 with a 332-mile WLTP range. Real-world range will vary, but the spec sheet is designed to keep Model 3 in the value conversation.

Key Details

• Auto Express says the new entry-level Model 3 “Standard” is available in the UK from £37,990 and is rated for 332 miles of range.
• Auto Express says the trim slightly reduces performance to lower running costs, including a lower insurance group rating (group 32 cited).
• Auto Express says the RWD model can DC charge at up to 175 kW, with Tesla claiming up to 162 miles added in 15 minutes.

Breakdown
This is Tesla doing what Tesla does in competitive markets: keep the entry trim attractive enough that shoppers compare it to mainstream sedans and hatches again, not just other EVs.

The headline numbers do a lot of work. £37,990 sets the entry point, 332 miles gives it range bragging rights on paper, and the Supercharger story stays the convenience hook.

The big asterisk is WLTP versus real life. Cold weather, speed, and wheels can swing range. Still, Tesla knows buyers start with the sticker price and the stated miles, and this trim is built to win that first glance.

What to Watch Next

• Whether Tesla tweaks finance offers, because that is often where the real monthly battle happens.
• Owner reports on efficiency and real-world range once more UK deliveries stack up.
• Any competitor price responses in the UK mid-range EV segment.

Sources
Auto Express — New Tesla Model 3 Standard slashes entry price and running costs
Auto Express — New Tesla Model 3 RWD 2026 review

Comment
Would you buy the cheaper Standard trim, or would you pay more for Long Range every time?